Examples of work projects : (since 1998)

- Project / Account manage printed & electronic publications on a freelance basis for Catalogue publishers/ Agencies/Photographers

- Reviewed production processes for various catalogue companies - highlighting opportunities to improve efficiency, output and save costs.

- Production controller for a 100pp Christmas catalogue for a high street retailer

- Project Managed a 172pp catalogue build for a B2B reseller channel

- Enterprise solution project: working party member advising on all aspects of publishing aspects for the business.

- Assisted and supported the development and launch of an in-house publishing solution for an Advertising Agency.

- Project led the development and launch of new channels to market that opened up new revenue streams. Including a 148pp B2C catalogue and web site.

- Reviewed marketing processes for a large property construction company. Assisted with process changes

- Worked with various businesses to produce more effective catalogues, web sites and e-channels to improve market presence and sales

- Critiqued various catalogues and digital channels. Such as a fashion brand that used print, digital and retail channels. Product and design recommendations were integrated into marketing strategy.

- Assisted with the marketing and design structure for a multi-national Signage Catalogue that increased sales

- Assisted Corporates in implementing new publishing strategies including Direct Mail and e-channels

- Researched and proposed Publishing Systems/Digital Asset Management systems for clients

- Reviewed and advised a Direct Mail campaign to integrate selling mechanisms to improve 'sales off the page'. Increasing sales by 14%.

- Project Managed a ESF/County Council Skills for Life project

- Prepared bespoke production & copywriting training sessions
 
- Editor / copywriter for corporate Newsletters
 
- Advised and assisted client to expand publishing department, including staff development, production workflows and structures
 
- Member of a working party to review the concept of a Vertical Market database project
 
- Advisor on selection and installation of publishing systems for various publication producers. Supporting teams during system set-up to reduce learning curve. 
 
- Produced market research for a systems developer
 
- Market & Technical reports for various clients
 
- Completed customer reviews and produced Case Studies for PR and Sales requirements
 
- Worked on a contract basis to manage the in-house and external production for a German catalogue launch. 

- Mentored a small business start-up

- Set up and manage an internet business selling limited edition prints and framing services on www.art4all.co.uk  Specifically to promote awareness of the limited edition print sector.